As a Sr. Art Director at Real Chemistry,
I contributed to a social campaign for UCB focused on raising awareness about Thymidine Kinase 2 deficiency (TK2d). My role involved designing, developing, and animating a series of engaging social posts. While brand guidelines and an image library were provided, I was responsible for developing layouts, animations, and appropriate post sizes based on content and platform, ensuring a cohesive and impactful campaign.
I contributed to a social campaign for UCB focused on raising awareness about Thymidine Kinase 2 deficiency (TK2d). My role involved designing, developing, and animating a series of engaging social posts. While brand guidelines and an image library were provided, I was responsible for developing layouts, animations, and appropriate post sizes based on content and platform, ensuring a cohesive and impactful campaign.
